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Core Values - The guiding principles

are core values guiding principles of the company?
Core values are the fundamental principles, traits, qualities, beliefs or views of a person or organization which are of highest priority.  These values are the driving forces of a person or work-place behaviour.

Personal Core Values: Values are the expression and the basis of our likes and dislikes. Every person has personal core values which are inherent part of us naturally. They represent our individuality in a unique sense. The values are visible to others through our behaviors and actions.  They play a huge role in our decision-making abilities.

When our values and words are aligned with our actions we are at ease with ourselves and are confident of facing any situation. When we are aware of our values and start living by them then life becomes less stressful and more productive. Most of us think we know our core values which may not be the case. Values differ from person to person and may vary even among family members too.

Examples of few values: Gratitude, respect, care, love, patience, appreciation, kindness, dedication
Value check: Write down your personal values and check it on daily basis in every decision you make. This will let you know if you are living your values or not.
Company Core values: are the heart of the organization. Core values become the company’s identity and essence. Core values reflect what the company stands for and values the most. These values support the vision and shape the culture of the organization. They help in smooth functioning of the company.

Hiring process: Companies who live their core values look for the same fit during the process of recruitment. when there is a value match, it helps both the company and the prospective team member. The level of commitment will be high from both sides.

Decision making: Company standards help in decision-making.  For example, a third party vendor who designs handbags and clothing to an international supplier got most of her handbags rejected as they were not meeting the standards of the company in stich alignment though all other criteria in terms of material and design were met. In next order, they number of rejects reduced as the stiches were in line. Subsequently, the vendor herself rejects the pieces as she is tuned to the company standards. Both the parties are aligned to the standards in terms of quality, design and finishing.


Retention tool: Living the values on a daily basis as core value values are put into action helps in attaining high levels of productivity as accountability is high. Individual growth happens automatically and strive to do the best in every milestone of their goals.  Personal and professional growth is the aspiration of top talent. A thriving environment sets the tone for the journey of attaining the vision.

Ownership: Core values alignment help in creating an empowered environment where team-members take initiatives beyond job-responsibilities and care for positive outcome as much as the founders.

Core values are definitely the guiding principles to overall success of the organization. Core values build positive team spirit and responsive behavior. It helps people to understand the difference between right and wrong. Core values also help companies to determine if they are on the right track of fulfilling their goals.

Comment below on your thoughts. Watch this space for more insights. If you would like your workplace culture to be featured in “joyful-workplaces” blog, do feel free to write to us. Our editorial team would be happy to get in touch. Write to us joyworkshop@hasovan.comCatch the work-place philosophy of companies in the book “Erupt with Joy” by Savitha Hosamane.



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